Since 2011, Vernakular has been participating in pop ups at Chelsea Market with ID Pop Shop. We are one of a handful of brands that that has done the almost 100 events at ID Pop Shop. As such, we are very proud to be a part of the inaugural cast of independent designers in this exciting new e-commerce web experience.
A little about ID Pop Shop....
ID Pop Shop was born out of necessity. In 2011, faced with a lack of viable events for designers, artists, and makers, ID Pop Shop did what any creative or motivated person would do, it created its own even hosting retail pop ups before anyone even knew how to spell pop up. It was built and people came. ID Pop Shop was thriving. Everyone knew that every month a rotating cast of New York City's area's most interesting, creative, and talented independent designers would be back at Chelsea Market.
But then, the pandemic hit, threatened, and devastated New York City and the world. And with that, the retail landscape changed indefinitely. For how long, we were not sure (and the uncertainty continues). What most of us in the ID Pop family knew, was that now was the time to be creative, to experiment, and to be productive. And so, that is what we have done, and continue to do.
ID Pop Shop is committed to providing a venue and showcasing the best in independent design in the New York City area. This new e-commerce site - ID Pop Online - reunites customers with the independent designers they know and love. And just like the pop ups at Chelsea Market, our cast of rotating designers, artists, and makers will once again fascinate and inspire you.